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Measure C Information

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Novato has a proud tradition of delivering excellent quality of life services while demonstrating fiscal prudence and accountability. During the Great Recession and amid State takeaways, the City has responsibly managed its budget with long-term community priorities and fiscal sustainability in mind. Strategic operations have been put in place, a long term Fiscal Sustainability Plan has been adopted, and the City continues to work to restore, maintain, and improve local services important to the community.

We encourage all Novato residents to join the conversation to help us keep Novato a City that Works!


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What is Measure C?

You--our residents--have told us what City services are important to maintain our quality of life in Novato. These include maintaining streets and repairing potholes, 9-1-1 emergency call response, maintaining parks and neighborhood police patrols and attracting and retaining qualified police officers. Without an ongoing, locally-controlled revenue source, our City cannot maintain our current level of service. 

In response, the City Council unanimously approved placing Measure C on the November 3, 2015 ballot to maintain essential services and the City's fiscal stability, while reducing existing tax rates.

Measure C reduces existing local sales taxes and maintains locally-controlled funding previously approved by a majority of voters to protect our quality of life services -- including streets, parks, youth and senior programs, and public safety services.

Community Presentation

The ballot language for Measure C reads:
 
“To continue funding, that cannot be taken by the State, for general city services including, but not limited to, protecting neighborhood police patrols, 9-1-1 emergency response, crime prevention/gang intervention services; fixing potholes, streets, parks; attracting/retaining qualified police officers; supporting the local economy/increasing jobs; and providing youth, senior, recreation programs, shall the City of Novato extend the existing voter approved sales tax, reducing the rate from ½ cent to ¼ cent, requiring oversight and audits?”

El language en la papeleta de votación de la Medida C lee (En Español): 

"Para continuar financiando los servicios municipales generales, como por ejemplo patrullas de policía para proteger los barrios, respuesta de emergencia 9-1-1, servicios de prevención de delitos/intervención contra pandillas; reparación de baches, calles, parques; atraer/retener a agentes de policía calificados; respaldar la economía local/aumentar los puestos de empleo; y brindar programas de recreación para jóvenes y personas de la tercera edad, sin que los fondos puedan ser tomados por el estado, ¿deberá la ciudad de Novato extender el impuesto sobre las ventas existente aprobado por los votantes, reduciendo su tasa de ½ centavo a ¼ de centavo, con el requisito de supervisión y auditoría?"

Resolution/Ordinance

If enacted, Measure C will reduce sales taxes while continuing to protect essential services that the community has said are important including:

  • Maintaining city streets, roads and repairing potholes
  • Responding to 9-1-1 emergency calls
  • Maintaining parks
  • Maintaining neighborhood police patrols
  • Attracting, training and retaining qualified police officers

Measure C requires fiscal accountability, including Independent Citizen Oversight and reports to the community to ensure the funds are spent responsibly. By law, all funds from Measure C continue to be required to pay for services provided by the City of Novato or for purposes that benefit the City.

On Nov. 3, Novato voters will be asked to consider Measure C to maintain essential City services. UPDATE: 11/4/15 Measure C news.

Measure C Frequently Asked Questions >> 


Interview with former City Manager, Michael Frank

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Measure C Handout
Measure C Handout (English)     
Measure C Handout (En Español)  

 


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Spring 2015   
Summer 2015  Verano 2015 
Fall 2015  Otoño 2015 

If you would like to find out more about essential City services and fiscal sustainability or to request a more in-depth presentation to your community group, please contact us.


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